The Doomsday Clock is Now Two Minutes to Midnight

February 04, 2018

On the 25th of January, the Bulletin of the Atomic Scientists Science and Security Board announced that they had moved the Doomsday Clock to the closest to Midnight that it has ever been - two minutes away - and it had not been at this position since the height of the cold war in 1953. You can read the full statement here, the crux of which was, "In 2017, world leaders failed to respond effectively to the looming threats of nuclear war and climate change, making the world security situation more dangerous than it was a year ago—and as dangerous as it has been since World War II."

We sincerely hope that nuclear annihilation is not imminent, but The Bulletin's movement of the Doomsday Clock is yet another indication that the world is an unpredictable and unsteady place. To us, that's just another way of saying that preparedness is more important now than it has ever been. The last time the Doomsday Clock was this close to midnight, tens of thousands of Americans were building bomb shelters in their backyards, stockpiling food and water, and Burt the Turtle was faithfully leading a generation through "duck and cover" drills.

Thankfully, the threat of nuclear war waned as diplomacy triumphed, and we hope that will be the case now as it was then. The difference, though, is that fewer people today are taking the same concrete steps toward preparedness, and backyard bunkers in most cases are reserved for the wealthy elite.

Here at Ready Nation, we aim to ensure that all individuals, families, organizations, and municipalities can take steps to ensure they have the proper basic gear to confront the unexpected and thrive in any emergency. We've made sure that it doesn't take thousands of dollars to build a basic emergency preparedness plan and to purchase the right equipment to go with it.

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Ready Nation, LLC is a Colorado-based Service-Disabled Veteran Owned Small Business committed to fostering a culture of preparedness, self-reliance, and resilience in the face of an undeniable trend of more frequent and severe natural and man-made disasters.